Searches grouped by page
Every service the client sells, matched to the searches people use for it, with one page named for each group.
For agencies
White label keyword research
Research that tells you which searches a client's customers use and which page should answer each one, delivered without our name on it.
Short answer: White label keyword research is a keyword study done by a specialist team and handed to an agency to present as its own. It maps real searches to pages, shows which are worth targeting first and leaves the client conversation with you.
Talk through a client
What the research covers
What the results show
We read the search results for each term, so you know whether the top pages are service pages, guides, directories or map listings before you write anything.
Gaps and overlaps
Terms with no page on the site yet, and pages that compete for the same search.
A sheet you can edit
The research arrives as a spreadsheet and a short written summary, without our branding, so you can change it before the client sees it.
How a research job runs
1. Send the brief
The client's services, the areas they cover and the pages that already exist.
2. We run the research
Terms are collected, checked against the live results and grouped by the page that should answer them.
3. You review it
You see the sheet and the summary first and can reorder, cut or add before anything goes to the client.
4. Use it for the next piece of work
The same sheet feeds on-page rewrites, new pages and content briefs.
Where to read more
Research feeds the work on our white label SEO page. If the client site needs review first, start with the SEO audit service. For the arrangement as a whole, read SEO outsourcing for agencies, or use the contact page.
Questions from agencies
Is the research under my brand?
Yes. The sheet and summary carry your agency name or none at all.
Do you promise search volumes or rankings?
No. Volume figures are estimates from tools, and we say so. We do not promise positions.
Can you research for a local business?
Yes. Local research adds the towns and service areas the business covers and checks the map results as well as the standard ones.
What do you need from me?
The client's website address, a list of services and areas, and any terms the client already cares about.
How does this fit with the rest of the work?
Keyword research is usually the first step before on-page work and content, and it sits behind an audit when a site is being reviewed.