SEO for chiropractors
Back pain is searched from the couch. Chiropractor near me, sciatica treatment, neck pain after a car accident. The clinic that appears in the map pack with recent reviews and a page for that condition gets the booking.
A sports clinic, Sep 2023 to May 2024, from 482,378 impressions. Their own Search Console.
Send us your website
Our published results include three clinics in physical therapy and sports performance, which search the same way. The pattern is the same for chiropractic: condition pages, profile, reviews, then links.
Searches we build for, with the place name your customers use:
- chiropractor near me
- sciatica treatment [neighborhood]
- back pain chiropractor [city]
- sports chiropractor [city]
What stops chiropractors getting enquiries
Three problems we find on nearly every chiropractor website we audit, and what we do about each.
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Techniques instead of conditions
Patients search for what hurts, not for Gonstead or Activator. Pages need to be organized by condition, with technique explained inside.
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One clinic, one page
Multi-practitioner clinics rank better with a page per practitioner and a profile for each, because patients search names after a referral.
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Reviews only on one platform
Google reviews decide the map pack. Clinics with strong Facebook reviews and few on Google lose to newer clinics that ask for Google reviews at the desk.
What you get each month
- One condition page each month: lower back pain, sciatica, neck pain, headaches, sports injury, pregnancy care
- Google Business Profile for the clinic and each practitioner who wants one, posted weekly
- Review requests set up at the front desk, every review replied to
- Citations on health directories and local listings, matching one address
- Technical fixes: online booking links, speed, schema for the clinic and practitioners
- Monthly Search Console report by condition
Where we do this
The method is the same everywhere; what people search for and where the results come from are not. Each market has its own page, and so do the cities where chiropractors search for this most.
How we work
The first quarter is fixes and profile work, which is a smaller month. It grows when the condition pages start. We scope the work on a call and send a written quote before anything starts. The SEO services page explains what a month covers and who does it.
How it works
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01
You send your site
Fill in the form, or book a call if you would rather talk first.
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02
A written reply
Within two business days of the form, from the person who would do the work.
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03
A call and a written quote
We agree the scope on the call. The quote is in writing before any work starts.
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04
The work, then the report
Work starts once you agree. Every change is listed in the monthly report.
What every engagement includes
- Search Console and Analytics set up in your name, so the data is yours
- No lock-in: month to month, cancel with 30 days’ notice
- One person you can email, in your working hours
- Every change listed in the monthly report
What people who have worked with us say
Feedback from Upwork. Each one is the writer’s own wording, and some are signed by first name only.
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“Hamza was a crucial part of growing our SEO strength during his time with us. He managed our day-to-day SEO operations and budget effectively, growing our backlink profile and strengthening our on-page SEO in a way that delivered real, measurable results. Beyond the technical work, Hamza was a pleasure to have on the team. He is friendly and approachable, took direction and feedback well, and always showed a keen desire to learn and contribute more. He worked seamlessly with the wider team and consistently brought a positive attitude to everything he tackled. I cannot recommend Hamza highly enough for anyone looking for dedicated, results-driven SEO support. He will be a genuine asset to any team fortunate enough to work with him.”
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“It was a pleasure working with Hamza, he is a very professional SEO project manager who did an amazing job! We really appreciated his great work and will continue to work with him in the near future.”
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“Hamza has been an outstanding freelancer to work with. He’s reliable, consistent, and delivers high-quality SEO and content implementation work without needing supervision. Once aligned on goals, he simply gets things done, efficiently and on schedule. What I appreciated most was his independence and communication; he always kept projects moving smoothly and required zero micromanagement. We’ve decided to pause content production for now, but I’d gladly work with Hamza again in the future and highly recommend him to anyone looking for dependable, results-driven SEO support.”
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“Hamza is a passionate and reliable SEO expert who continually improves his skills and stays updated on industry trends. His dedication and mentorship make him highly respected by his team. If you need a hardworking and trustworthy SEO expert on Upwork, Hamza is the best choice.”
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“Hamza is an exceptional SEO strategist. He tailors strategies to meet specific business goals, focusing on both technical SEO and high-quality, locally relevant content. Hamza’s clear communication, attention to detail, and proactive approach have made him an invaluable partner in driving consistent growth. He's a must if you need a SEO guy!”
Results from real clients
Every number below is from the client’s own Google Search Console, for the period shown. Impressions are how often the site appeared; clicks are people who arrived.
- 52,993clicksUp and Running Physical TherapyPhysical therapy · 1 Mar 2023 to 14 Mar 2024
- Impressions
- 2,238,155
- CTR
- 2.4%
- Avg. position
- 13.49
+139,355% clicks against the previous period of the same length.
- 12,285clicksBackcountry Physical TherapyPhysical therapy · 6 Jul 2023 to 31 May 2024
- Impressions
- 601,822
- CTR
- 2.0%
- Avg. position
- 19.3
+2,059% clicks against the previous period of the same length.
Questions chiropractors ask us
Are health claims a problem?
Yes, in every country we work in. Condition pages describe what the clinic assesses and treats, in the language the regulator allows, and each page is reviewed by the practitioner before it goes live.
How do you compare to your physio results?
The physical therapy and sports clinics on our results page recorded between 2,490 and 12,285 clicks from Google, over periods of four to eleven months. Chiropractic searches behave the same way, with the same local competition.
Do you help with online booking?
We make sure the booking link is above the fold on mobile, on every page, and in the Google profile. That change alone usually lifts bookings.
Can you work with our current website?
Yes, on any platform. If the template blocks the changes, we say so in the free audit.
Send us your website
A written reply within two business days, from the person who would do the work.
Or book a call


