The profile and the map
Categories, services, hours, photographs and the service area set to the parts of Oxford you genuinely cover. The map pack is decided mostly here, and it is where the first calls come from.
Oxfordshire, England
SEO services in Oxford
Oxford is a small city with a large search footprint: a university and a science sector that search carefully and compare, a visitor trade that searches on the day, and market towns from Abingdon to Witney that each search on their own. The firms that win here answer the question on the page and show up in the map for their own area.
We write the pages that answer, build the profile for the map, and set up the reviews and citations that decide the close calls. Everything is measured in your own Search Console.
Who is searching in Oxford
The university and its publishing and research spin-outs, science parks, healthcare, a large visitor trade and the towns of Oxfordshire. Startups, clinics, dentists, solicitors, accountants, estate agents and hospitality make up the demand.
The searches take these shapes. The words in brackets are whatever the searcher puts there: the service, the neighbourhood, the thing that has just gone wrong.
- [service] Oxford
- [service] near me
- best [service] in Oxford
- [service] [neighbourhood]
What we do for Oxford businesses
A page for each service and each area
One page per service people search for, and one per neighbourhood or town you serve, each written about that place rather than a name swapped into a template.
Reviews and citations that hold up
Review requests at the right moment, replies to every review, and your name, address and number identical on the directories that matter in the UK.
Numbers you own
Everything is built in accounts in your name. The monthly report comes from your own Search Console and your own enquiry records: the searches you appear for and the calls and bookings behind them.
Industries we serve in Oxford
Each of these has its own page, with the searches, the problems and the monthly work written for that trade or practice.
Working with us from Oxford
SEO happens in your accounts and on your website, so nobody needs to visit. We scope the work on a video call in your hours, send a written quote, and then work month by month with a call whenever you want one. The result is judged on the enquiries in your own records, never on a ranking report.
Nearby, and the rest of the UK
Results from real clients
Every number below is from the client’s own Google Search Console, for the period shown. Impressions are how often the site appeared; clicks are people who arrived. What each visit is worth is your sales process, not ours, so these are the visits we can prove rather than a conversion figure we cannot.
- 52,993clicksUp and Running Physical TherapyPhysical therapy · 1 Mar 2023 to 14 Mar 2024
- Impressions
- 2,238,155
- CTR
- 2.4%
- Avg. position
- 13.49
+139,355% clicks against the previous period of the same length.
- 12,285clicksBackcountry Physical TherapyPhysical therapy · 6 Jul 2023 to 31 May 2024
- Impressions
- 601,822
- CTR
- 2.0%
- Avg. position
- 19.3
+2,059% clicks against the previous period of the same length.
- 7,630clicksYour Place Physical TherapyPhysical therapy · 1 Sep 2023 to 31 May 2024
- Impressions
- 284,589
- CTR
- 2.7%
- Avg. position
- 15.66
+1,184% clicks against the previous period of the same length.
- 6,816clicksPeak EndurancePerformance and physical therapy · 1 Sep 2023 to 31 May 2024
- Impressions
- 482,378
- CTR
- 1.4%
- Avg. position
- 16.16
+1,174% clicks against the previous period of the same length.
Questions from Oxford businesses
We serve the towns around Oxford too. How is that handled?
A page for each town you genuinely serve, written about that town, and the profile's service area set to match. Abingdon, Witney, Bicester and Didcot are each their own search.
Is Oxford SEO different for a university spin-out?
Yes. A spin-out competes on product and service pages for searches made anywhere, which is a different job from a practice competing in the Oxford map. The pages below explain each.
How do we work together?
By video call in your hours, in accounts you own, with a monthly report from your own Search Console.
Book a call with us
A 30-minute call in your working hours. Tell us what you sell and where, and we will tell you what we would do first and what it involves. Prefer email? Send your website through the form and the Passieon Team will reply within two working days.