PASSIEON SEO | Building Your Digital Presence, Boosting Your Search Visibility.

General Contractor SEO Services

Build Authority, Win Bids, and Get More Project Inquiries Online

In the competitive construction space, your website needs to do more than just look good—it should position your firm as trustworthy, experienced, and easy to contact. Our SEO strategy for general contractors is designed to make your services visible where it matters: in front of homeowners, developers, and commercial clients searching for local expertise.

Common Website Problems for General Contractors

Many general contractor websites lack service-specific pages, fail to highlight past projects, and don’t show up in local searches. Missing elements like mobile responsiveness, project galleries, or CTAs cause you to lose leads. If your site doesn’t clearly explain what you do—like remodeling, home additions, or commercial construction—potential clients won’t take the next step.

How We Tailor SEO for General Contracting Firms

1. Web Design

We design a conversion-driven website that showcases your services, credentials, and completed projects. Your site will reflect professionalism, build trust, and make it easy for potential clients to reach out for estimates.

2. WordPress Web Development

We build your site on WordPress for speed, security, and long-term flexibility. Key pages like "Services," "Projects," "About," and "Contact" are built with a layout that supports SEO and drives user engagement.

3. Technical SEO

We fix performance and indexing issues, optimize site speed, mobile usability, and implement technical foundations like schema markup, secure HTTPS, proper redirects, and XML sitemaps—so Google can crawl and rank your site effectively.

4. On-Page SEO

We target keywords like “general contractor [city]” or “kitchen remodeling contractor” by optimizing title tags, meta descriptions, header tags, content structure, and internal linking across your service pages and blogs.

5. Local SEO

We set up and optimize your Google Business Profile, ensure NAP consistency across directories, and create location-based landing pages if you serve multiple cities or neighborhoods. We also support review generation and monitoring.

6. Competitor Analysis

We review top local competitors in Ahrefs or similar tools to analyze their backlink profiles, content focus, and keyword rankings. This insight helps us build a smarter strategy that outranks them.

7. Off-Page SEO

We build high-quality backlinks from relevant construction blogs, local directories, supplier sites, and more to increase your domain authority and trustworthiness in search engines.

8. Content Writing

We write persuasive, keyword-optimized content—like service descriptions (e.g., remodeling, new builds, project management), FAQs, and educational blog posts that position your firm as a reliable expert in your field.

Turn Website Visits Into Real Bids and Projects

You do the heavy lifting—we’ll bring the leads. With a customized SEO plan built for contractors, you’ll get the visibility, credibility, and conversions you need to grow.